Letter From the Dean
When I was in the Ph.D. program at the University of Wisconsin-Madison, I was always struck by how faculty and staff went out of their way to make everyone feel at home and helped create a connection I knew would last a lifetime.
As the interim Albert O. Nicholas Dean of the Wisconsin School of Business, I understand the interest you and thousands of other alumni have about what we do here and our plans for the future. You’re invested in the place that helped you become who you are.
Our vision is to be a premier broad-based business school and we are moving forward to develop and execute a strategy that considers the changing landscape of business education. At the same time, this strategy aims to build on our many strengths to innovate and provide cutting-edge research while preparing the next generations of Business Badgers. Our strategic initiatives align with UW–Madison strategic priorities for 2015-2019: enhancing the educational experience, improving student access and opportunities, maintaining and growing faculty excellence, and expanding and improving research.
We’re already doing significant work to enhance business students’ educational experience, such as expanding applied learning opportunities, incorporating interdisciplinary content into our curricula, and opening the Learning Commons. Our faculty continue to deliver transformative research that drives excellence in our Ph.D. program and informs industry decisions. Their focus on educational innovation, through the support provided by the Inspired Learning Chairs and Professorship, has transformed our classroom environments to the benefit of all students.
Fundamental to our vision is providing the opportunity to obtain a world-class business education in a way that works best for students. Improving access is where real potential for growth and innovation lies. On the next page, our strategic initiatives outline this theme.
These initiatives will require an increase in resources, including growing the size of our faculty to support more students and new degree offerings. We are collaborating with campus leadership to reach agreement on how much to grow the faculty and how to fund this growth.
As we work to distinguish ourselves in the changing landscape of higher education, be assured that everything we do will be true to WSB’s long-held values and the tradition of shared governance at UW–Madison and WSB. A key part of our strategy process is an ongoing conversation with our faculty, staff, students, partners, and alumni. We’re also benchmarking against peer and aspirational schools to identify which areas of study hold the most promise and determine how to design and deliver programs in those areas.
We’re already doing many things that set us apart, and I hope you will enjoy reading about some of these exciting initiatives in the pages that follow.
Our alumni continue to be key partners in what our School has been and what we will be. I look forward to working with you as we move into the future and communicating as our strategic initiatives progress.
— Barry Gerhart (Ph.D. ’85) Interim Albert O. Nicholas Dean of the Wisconsin School of Business
Wisconsin School of Business strategic initiatives
To enhance and build on our existing portfolio of programs
New and expandedM.S. programs
Master of Science (M.S.) programs can provide BBA students a chance to continue their education and attract new students for in-demand degrees.
BBA growth Enrollment has more than doubled in the last decade, and there is potential for additional growth to bring more talent to the Business Badger community.
A competitive MBA programOffering an MBA degree continues to be important, with deliveries that expand access and versatility to our full-time, evening, and executive programs.
Summer enrollmentCreating more opportunities for summer study increases access to business education while enabling flexibility for students to pursue study abroad or internships during the academic year.
Hybrid and online degreesThese delivery options will position WSB to provide top students flexible pathways to a business education and create opportunities for students across the globe.