Dear Alumni and Friends,
As I write this letter, we are navigating the unprecedented situation of the COVID-19 pandemic. The virus is upending our typical routine and its effects are being felt acutely across the campus community, as they are in your communities and around the world. At press time, our faculty have accomplished an incredible feat, transitioning 383 courses to alternative delivery within a week to preserve continuity of learning for thousands of students. Even as our faculty, staff, and students are adapting to a new reality, I am firsthand witness to what you already know: Badgers dig in!
Though much is still unknown about the days and weeks ahead, we wanted to share with you the stories of our progress in the last year—all of which illustrate the impact of our many generous donors and friends.
Thanks to your support, WSB has surpassed its initial fundraising goal of $200,000,000 for UW–Madison’s All Ways Forward campaign by more than $25 million dollars. These funds have directly supported student scholarships, strengthened faculty research and innovation, helped launch new programs like our MS in Business Analytics, and improved the educational experience that we offer.
As the campaign comes to a close at the end of 2020, we look forward to building upon our recent achievements as we embark on ambitious new goals stemming from our strategic planning process. Our new strategic plan, Roadmap 2025, will position WSB to break new ground in business education and respond to rapidly changing forces in the digital economy. Your generous support and investment will allow us to quickly advance the important priorities we’ve outlined in Roadmap 2025.
Thank you for the many ways you champion the Wisconsin School of Business. I hope the stories that follow will bring you some encouragement and joy during these trying times. The WSB alumni community truly is a source of inspiration for me, and I am grateful for your support. On behalf of the Business Badger family, I wish you and your loved ones well.
Vallabh “Samba” Sambamurthy
Albert O. Nicholas Dean
Wisconsin School of Business